PURE 12% Keratin Treatment
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PURE 12% Keratin Formula is one of the best at-home keratin treatments that is both effective but also gentle on your hair. PURE contains 12% hydrolysed keratin which is one of the highest concentrations available in the market. PURE will soften even the most frizzy hair and straighten stubborn curls on a semi-permanent basis and is suitable for all types of hair.
Pure Revival is just as effective as salon keratin treatments but at a fraction of the cost! Keratin treatments at top salons can cost a few hundred!
If you're unsure which strength keratin is right for you (5% or 12%), have a look at our guide available here: link
Keratin treatments add shine, straighten hair & reduce frizz for 3-6 months.
After keratin treatment, it's recommended that you only use 'sulphate free' shampoos and conditioners. Follow up your keratin treatment with our 100% organic and sulphate-free shampoo bars and conditioners.